The objective of this contract was to provide DEVCO.C.7 with professional video and animation expertise, including production and editing.
DEVCO.C.7 wanted to make sure that EU citizens and stakeholders are informed about the EIP and its implementation, as well as the results in the context of EU international cooperation and development and neighbourhood policies. In order to do so, it needed to reflect achievements in the formats that appeal to audiences today on online channels. More and more, these include short videos, animated data visualisations and animations.
Therefore, the specific objectives of this contract were as follows:

• Regular development of short videos to feed social media channels and other online channels with the latest news about the work of the EU External Investment Plan (EIP) and its achievements in the field, mostly in English but also occasionally in other languages
• Less frequently, production of animated data visualisations and short animations to better explain to its audiences’ issues which are easier to illustrate with video or photo material. All outputs should apply a consistent visual identity in line with Commission’s Visual Identity Guidelines.