Objective:
Implementation of a comprehensive set of actions to enhance the visibility of the European Union and its contribution to development cooperation in Uzbekistan.
More specifically, this contract contributed to gradual establishment of improved EU visbility and communication on EU assistance and cooperation with Uzbekistan guided by agreed overall messages.
The contract was understood as a complement to the communication efforts of each specific EU-funded project and added value to these efforts by highlighting the scale and impact of EU development assistance as a whole and thus increased visibility of EU.